Symposium Schedule

LUNCH SYMPOSIUMS

October 26th

  • 12.00-12.20
    12.30-12.50


    Headless för omnikanal

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    Room: 341

    Swedish

  • 12.00-12.20
    12.30-12.50


    No e-commerce without logistics

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    Room: 329

    English

  • 12.00-12.20
    12.30-12.50


    Google prefers AMP!

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    Room: 330

    English

  • 12.00-12.20
    12.30-12.50


    How AI is used to improve your delivery experience

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    Room: 342

    English

  • 12.00-12.20
    12.30-12.50


    The Investor Pitch

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    Room:
    Exhibition

    English

  • 12.00-12.20
    12.30-12.50


    Mobil kundupplevelse driver upp omsättningen från 100 till 200 MSEK på ett år

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    Room:
    328

    Swedish

  • 12.00-12.20
    12.30-12.50


    Hitting the mark: Nordics 2017

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    Room:
    335

    English

Afternoon Symposiums

October 26th

  • 14.50-15.10
    15.15-15.35


    Boost your customer experience with Marketing Automation!

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    Room: 335

    English

  • 14.50-15.10
    15.15-15.35


    Ehandelns baksida


    Room: 341

    Swedish



Headless för omnikanal

Kundupplevelsen är en färskvara som snabbt kan bli utdaterad. Att kunna arbeta agilt och vara snabbfotad i dagens snabbt föränderliga och starkt konkurrensutsatta digitala era är ett måste! På vilket sätt kan en frikopplad e-handelsplattform användas för att bygga en omnikanal-upplevelse i världsklass? Anton Johansson guidar dig i den senaste e-handelstrenden Headless eCommerce och diskuterar frågan med Pelle Pettersson, Head of omnichannel & E-commerce på Cervera.



Moderator: Anton Johansson

Anton Johansson är entreprenören och e-handelsexperten som trendspanar i den egna bloggen fyranyanser.se samt producerar Sveriges största podcast om e-handel i ehandelspodden. Förutom att ha drivit upp flera bolag, investerar Anton också i olika startups och arbetar som rådgivare till både stora och mindre bolag.




Medverkande: Pelle Pettersson – Head of omnichannel & E-commerce på Cervera



No e-commerce without logistics

Lotta Söderström, Marketing Director Nordics at UPS, gives us the current picture of e-commerce opportunities and challenges on the international market. She presents parts of UPS latest survey; Pulse and the Online Shopper, talks about international trends and how UPS helps e-commerce companies grow outside the Nordic region.

These are some of the issues that will be addressed:



Lotta Söderström, Marketing Director Nordics at UPS



Google prefers AMP!

How long do you think Google will priority pages that load for more than 3 seconds?

How does AMP (Accelerated Mobile Pages) work and what are today’s benefits and challenges?

Since December 2016 Visits.se have been working together with Google EMEA developers on AMP projects – the results from these cases are referred to and presented by Google on a global basis. We will talk more about this technology and also show how far we have taken AMP for m-commerce. We will also show some of our latest client cases.

Join our Symposiums at 12.00 and 12.30 to learn more about the latest in this field.



Martin Holmin at Adtraction Visits AB



How AI is used to improve your delivery experience

The Budbee delivery experience - intuitive interface, transparent communication, in time and on the customers terms. Sounds simple, right? In this symposium, you will get an insight into the technological challenges behind the scenes where AI is pushing the frontiers on what is possible.



David Ödling, Head of Algorithms



Simon Strindberg, Chief Commercial Officer



Is your company in need of equity?

Get the chance to pitch your business or business idea and win 1-on-1 business mentoring with eEquity, access to professionals in their network, and a chance to get investment to be a force to be reckoned with.

The two most qualified business pitches will do a final pitch on the keynote stage during Nordic eCommerce Summit.



Magnus Wiberg, Co-founder of eEquity



Hitting the mark: Nordics 2017

In our Hitting the mark benchmarking report, we home in on a range of retailers to understand the level of email marketing maturity in the Nordics in 2017. Our research involved objectively scoring 20 retail brands, this presentation will reveal both the winning techniques and the pitfalls from which you can learn.



Karl Stone, Dotmailer



Mobil kundupplevelse driver upp omsättningen från 100 till 200 MSEK på ett år

Den mobila trafiken till e-handeln står globalt för ca 60% av trafiken men bara ca 35 % av order värdet! Den låga konverteringen i den responsiva lösning gjorde att Nettotobak i Göteborg bestämde sig för att satsa fullt ut på en enklare, snabbare och bättre kundupplevelse i sin mobila kanal med Touchize Commerce. 2016 var Nettotobaks omsättningen 112 MSEK, 2017 pekar på ca 200 MSEK i omsättning.

Jesper Deleuran VD Touchize berättar om Touchize Commerce produkten som gjort det möjligt och samtalar med Adam Sayf Hamadi, e-handelschef på Nettotobak om hur dom tänkte när dom satsade på Touchize Commerce och hur dom ser på sin mobila kanal, kundernas respons och sina mobila framtidsplaner.

OBS Äkta kubansk cigarr utlovas till alla som har sin mobil påslagen under symposiet



Adam Sayf Hamadi, e-handelschef Nettotobak




Jesper Deleuran. VD Touchize



Boost your customer experience with Marketing Automation!

- Today the customer is controlling their own buying process more than ever before, which means that it’s even more important for us marketers to guide them down the right path. In this session we will go through how you in a smart and automated way can speak with your customers before, during and after their buying process. All this to keep your brand top-of-mind and also to make sure that they stay loyal customers to you.



Sofie Bjerkefeldt, Product Owner E-Com



Wilhelm Sahlberg


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